Jamsil MICE project is a project to create sports and cultural facilities such as exhibitions, conventions, and baseball stadiums on a site of 357,576㎡ in Jamsil Sports Complex, Jamsil-dong, Seoul and is the largest private investment project in Korea as a complex facility. With the concept of "Seoul+ More Than New," which adds a unique branding to Seoul, which is taking off as a global center, it planned a sustainable future city as a cultural platform with high-tech infrastructure, a carbon-zero eco complex, and various events.